Brand Film Festival

The Brand Film Festival made its debut in New York 2016, celebrating the best of brand storytelling throughout America. As a result of the festival's incredible success, industry leading brands PRWeek and Campaign are introducing the festival to London.

As it becomes harder to reach audiences through traditional media, innovative brands are transforming the marketing business with the use of brand films. A branded content film begins with an exceptional collaboration with a filmmaker with the ambition to deliver a visually powerful story that subtly delivers a brands message.

Brand Film Festival London will showcase the best of Europe's branded content films, from short-form videos of a few seconds to long-form documentaries. The festival will not only honour the agencies, brands, filmmakers and story tellers behind the films, it will also provide educational seminars and workshops providing expert insights into the growing industry of new advertising.

Click here to view the winners from the inaugural US Brand Film Festival.

Brand Film Festival

Join us on 5 April for the first Brand Film Festival this side of the Atlantic, a day centred around celebrating the craft of branded film. The inaugural London event will host an afternoon filled with dynamic content sessions with a mix of speakers from craft, comms and creative backgrounds. Each session will focus around the art of storytelling and connecting brands with audiences beyond surface level.

The evening will comprise of a screening of the best brand films from 2016, as selected by our prestigious jury.


Afternoon: 1.30 - 5.30pm

Evening: 6:00 - 10:00pm

Confirmed speakers to be released throughout February and March.

Ticket Prices

Costs are price per person (ex VAT)


Early bird (Until 3 March)

Daytime and evening tickets

  • 1-3 tickets = £225
  • 4-7 tickets = £185
  • 8+ tickets = £155 BEST VALUE

Evening tickets

  • Individual ticket = £155


Standard (From 4 March)

Daytime and evening tickets

  • 1-3 tickets = £250
  • 4-7 tickets = £210
  • 8+ tickets = £180 BEST VALUE

Evening tickets

  • Individual ticket = £175


Confirmed sessions for the Brand Film Festival.

Persil - Free the Kids

Persil & MullenLowe share their new gutsy campaign which conveys a message about children spending less time outside than prisoners in maximum-security jails.


Creating Cut Through

This TVC panel will discuss how brands create content that entertains, informs, educates and ultimately engages audiences - whilst not interrupting the battle between brand values and credible content.


The Best of 2016’s Christmas Ads

Hear from the makers behind leading brands talk about the creativity and messaging behind their 2016 Christmas Ad.

Carpool Karaoke - Feed me the Funny

Gravity Road and Fullwell 73 host a panel chat to explore what goes into a great social format and how high the bar now is for brands wanting a piece of the action with smash hit case study example, Carpool Karaoke which is now being spun off as an original series for Apple Music.


Lynx - Men in Progress

As part of a wider campaign, Lynx, Unilever and TMW Unlimited have worked together to continue challenging the perceptions of the modern man and celebrate masculinity with the launch of its new digital campaign - 'Men in Progress’.

How To Enter


Entry Requirements

  1. Films submitted should deliver a brands message through powerful story telling and creative visuals
  2. All films should have fulfilled it's set objectives
  3. Film must have aired within Europe from 1st January 2016 - 31st December 2016
  4. All films must be provided via hyperlink within the entry form where indicated
    • Videos should be hosted via YouTube or Vimeo
  5. In addition to the hyperlink the original file must be sent by large transfer site to by the entry deadline
  6. When you select the category you wish to enter you must select from the drop down menu the film’s duration category. Please note films can run from three seconds up to an hour
    • Mini form: no longer than 15 seconds
    • Short form: from 15 seconds to 5 minutes
    • Long Form: from 5 minutes to an hour
      • Long form entries include episodes of web series, short films or documentaries
  7. Within each entry you are you required to submit up to 200 words for each of the fields below:
    • Synopsis of film
      • Please also include (where necessary) the context of the film if it was part of a larger campaign
    • Objectives of film
    • Results in relation to objectives
  8. All films entered must come from a genuine organisation or brand. Within the entry system you will be required to upload proof that the film was signed off by a client
  9. Films entered should not be traditional 'paid for media' advertising. Paid for TV/ cinema advertising will be disqualified.

Support Material

  • Please ensure that you provide the required support material for each entry.
  • All films submitted into Brand Film Festival London via the online form must be accompanied by a document containing sign off from the client that the film was made on behalf of. For in-house submissions please ensure that there is proof that the movie was approved and created as part of an official campaign.
  • In addition to providing the hyperlink for the film within the online entry form, entrants are also required to send the full version of the film as a video file to via large transfer site such as WeTransfer or DropBox.
  • If the film submitted is longer than one minute in duration, entrants are also required to send an abbreviated (one minute) version to via large transfer site such as WeTransfer or DropBox.
  • Please note film files are for use at the festival if the film is selected to feature
  • If the same film is submitted into multiple categories the full files only need to be sent once. Please ensure that the message clearly states what categories the film is submitted into



  • Entry Fee: £250
  • Additional Categories: £150 *
  • Late Fee: £60
* Please note this price is for the same entry submitted into a different category/ies



  • Entry Deadline: 12th January 2017
  • Extended Deadline: 26th January 2017
  • Brand Film Festival: Wednesday 5th April 2017




Become A Partner

Brand Film Festival UK offers a range of amazing partnership opportunities. If you are interested in partnering with us please contact

PRWeek and Campaign USA launched Brand Film Festival for the first time in 2015 in partnership with Weber Shandwick. As a result of the festivals overwhelming success it has launched again running along side Brand Film Festival London. See what our transatlantic brothers and sisters are up to by visiting


Visit New York Website

Supported by

Client Name
Client Name

Follow Us For The Latest

Contact Us

General Enquiries
Emily Grant

P: 020 8267 4817

Partnership Opportunities
Steve Forsdick

P: 07464 494732

Speaking Opportunities
Jennifer Pham

P: 07585 123398